Fluent, Inc. (FLNT) Stock: Is This Service Stock Worth Your Time?

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Fluent, Inc. (FLNT) is working its way for to the top in the market today. The company, focused in the service industry, is presently trading at $3.19 after heading up 5.98% so far in today’s session. In terms of service companies, there are several factors that have the potential to cause gains in the market. News tends to be one of the biggest reasons for the movement. Here are the recent trending headlines relating to FLNT:

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Aug-09-19 11:23PM Fluent, Inc (FLNT) Q2 2019 Earnings Call Transcript
Aug-08-19 04:05PM Fluent Announces Second Quarter 2019 Financial Results
Aug-01-19 10:33AM Fluent (FLNT) Reports Next Week: What You Should Expect
Jul-25-19 08:30AM Fluent, Inc. to Announce Second Quarter 2019 Financial Results on August 8, 2019
Jun-29-19 05:38PM Hedge Funds Have Never Been This Bullish On Fluent, Inc. (FLNT)

However, any time investors are making a decision to invest, prospective investors should look at far more than just news, this is especially the case in the ever incredibly complex service space. Here’s what’s happening with Fluent, Inc..

Returns That FLNT Investors Have Seen

Although a move up in a single session, like what we’re seeing from Fluent, Inc. might cause fear in some investors, that by itself should not be the basis of a decision to, or not to, buy a company’s stock. It is always important to look into trends beyond a single trading day. When it comes to FLNT, here are the trends that we’ve seen:

  • Past Seven Days – Over the past week, FLNT has produced a change in value that amounts to -33.12%.
  • Monthly – The monthly returns from Fluent, Inc. works out to -46.30%.
  • Past 3 Months – Throughout the past three months, the company has produced a ROI that works out to -46.11%
  • Past Six Months – Over the previous 6 months, we’ve seen a change that works out to -28.64% from the stock.
  • Year To Date – Since the close of last year FLNT has generated a return of -11.39%.
  • Annually – Finally, in the past full year, we have seen movement that comes to 32.92% from FLNT. Over this period of time, the stock has traded at a high price of -57.30% and a low of 63.59%.

Ratios Of Note

Digging into a few key ratios having to do with a stock generally gives traders a look of just how dangerous and/or rewarding a an investment option may be. Here are a few of the key ratios to consider when looking at FLNT.

Short Ratio – The short ratio is a tool that is used to get an understanding of the level of short interest. As the ratio climbs, it shows that more investors have a belief that the value of the stock is headed for the top. Throughout the sector, strong service sector stocks can carry a lower short ratio. However, we tend to see quite a few short squeezes in the space. Nonetheless, in relation to Fluent, Inc., it’s short ratio is 5.10.

Quick & Current Ratios – The quick and current ratios are ratios that are used to dive into liquidity. Basically, they measure the company’s abilities to pay its debts when they mature using current assets or quick assets. come with positive quick and current ratios. When it comes to FLNT, the quick and current ratios come to 2.30 and 2.30 respectively.  

Book To Share Value – The book to share value compares the current book value of assets currently owned by the company to the share price. In this particular case, that ratio comes in at 2.66.

Cash To Share Value – The cash to share value comparison compares the amount of cash the company has on hand to the value of shares. In terms of FLNT, the cash to share value is 0.15.

What Are Big Money Players Doing With Fluent, Inc.

Humans that are into investing seem to be infatuated with the term “Smart money follows big money.” It makes sense. Big money became big money by making smart decisions in the market. So, by following the moves of big money institutions and insiders, we can get a glimpse of what market pros think about a stock. When it comes to big money interest in FLNT, here’s what we’re seeing:

Institutions own 29.40% of the company. Institutional interest has moved by 6.45% over the past three months. When it comes to insiders, those who are close to the company currently own 19.00% percent of FLNT shares. Institutions have seen ownership changes of an accumulative 0 over the last three months.

How Analysts Feel About Fluent, Inc.

While it’s not a smart idea to unknowingly follow the opinions of analysts, it is a good idea to use their analysis when validating your own opinions when it comes to making investment decisions in the service industry. Here are the recent moves that we’ve seen from analysts when it comes to FLNT.

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May-09-19 Upgrade ROTH Capital Neutral → Buy $5.50 → $8.50

What We’ve Seen In Financial Results

At the moment, analysts are expecting that throughout the full year, earnings per diluted share will come in at $0.10. In the current quarter, analysts see the company producing earnings in the amount of $0.07. Over the last 5 years, FLNT has generated revenue in the amount of $144.30% with earnings coming in at 15.60%. On a quarter over quarter basis, earnings have seen movement of 115.80% and revenue has seen movement of 18.90%.

A Look At Share Counts

Traders seem to like to know the amounts of shares both outstanding and available. With respect to Fluent, Inc., currently there are 123.04M with a float of 41.20M. These numbers mean that out of the total of 123.04M shares of FLNT in existence today, 41.20M are able to trade hands in the public space.

It’s also important to dig into the short percent. Think about it, if a high percentage of the float available for trading is shorted, the overall opinion among investors is that the company is going to fall hard. As far as it relates to FLNT, the short percentage of the float is currently 5.75%. Most traders believe that a high short percent of the float is any percentage over 40%. However, I’ve calculated that any short percent of the float over 26% is probably going to be a a play that could prove to be very risky.

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